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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.

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Attack Convince Enemy Overcome Strategy War

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

If he sends reinforcements everywhere, he will everywhere be weak.
SUN TZU

Battle Business Strategy War Weakness
Be where your enemy is not.
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Enemy One Liner Strategy War
Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
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Follow Love Men Respect Son Treat Valley
If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
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Business Irritation Opponent Strategy War Weakness
Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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Attack Convince Enemy Overcome Strategy War
What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
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Ancient Clever Fight Success War Win
It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
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Achievement Army Business Intelligence Strategy War
Disorder came from order, fear came from courage, weakness came from strength.
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Business Courage Fear Strategy Strength Weak
Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
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Business Defeat Secret Strategy Victory War
The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.
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Account Death Importance Inquiry Life Neglect Ruin Safety State
If you wait by the river long enough, the bodies of your enemies will float by.
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Body Enemy Float River Strategy War
If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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Business Defeat Enemy Strategy Victory War
All warfare is based on deception.
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Deception One Liner War
Appear weak when you are strong, and strong when you are weak.
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Appeaarance Deception Inspirational Life Strong Weakness
Great results, can be achieved with small forces.
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Achievement Business Inspirational Result Strategy War
The supreme art of war is to subdue the enemy without fighting.
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Art Enemy Fight Strategy Victory War

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