You must perfect every fundamental of your business if you expect it to perform well.
RAY KROCNo self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
More Ray Kroc Quotes
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We need god to prosper those without him will not.
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I don’t believe in saturation. We’re thinking and talking worldwide.
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The body without soul is no longer at the sacrifice. At the day of death it come to rebirth. The divine spirit will make the soul rejoice seeing the eternity of the world.
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Luck is a dividend of sweat. The more you sweat, the luckier you get.
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Mankind will discover objects in space sent to us by the watchers.
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I never considered my dreams wasted energy; they were invariably linked to some form of action. When I dreamed about having a lemonade stand, for example, it wasn’t long before I set up a lemonade stand.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
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While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.
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The more I help others to succeed, the more I succeed.
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When you’re green, your growing. When you’re ripe, you rot.
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From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
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In my experience, good executives don’t make mistakes.
RAY KROC