My passion. My commitment. This is the most important thing in my life other than my family.
HOWARD SCHULTZAlways challenge the old ways.
More Howard Schultz Quotes
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People around the world, they want the authentic Starbucks experience.
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We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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Success is the by-product when you work toward the target.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.
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Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.
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I can’t imagine a day without coffee. I can’t imagine!
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Cutting prices or putting things on sale is not sustainable business strategy. The other side of it is that you can’t cut enough costs to save your way to prosperity.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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And with the right mentor, don’t be afraid to expose your vulnerabilities. Admit you don’t know what you don’t know. When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.
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When companies fail, or fail to grow, it’s almost always because they don’t invest in the people, the systems, and the processes they need.
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Social and digital media is a bullet train, and that bullet train is not coming home.
HOWARD SCHULTZ