Every step of the way, I made a point to underpromise and overdeliver. In the long run, that’s the only way to ensure security in any job.
HOWARD SCHULTZHiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
More Howard Schultz Quotes
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And with the right mentor, don’t be afraid to expose your vulnerabilities. Admit you don’t know what you don’t know. When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.
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You cant build any kind of organization if you’re not going to surround yourself with people who have experience and skill base beyond your own.
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I honestly never dreamed at the time that I would one day own the Starbucks and or be in a position where we would have more than 10,000 stores around the world. It has just been an incredible journey for all of us.
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Authentic brands don’t emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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Don’t be threatened by people smarter than you.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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But when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.
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I think that sometimes the difference between winning and losing, success and failure, is this gray line between will, passion and self-belief that says, ‘I’m going to do this’.
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This may sound a bit naive, but I got here by believing in big dreams.
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Success is something that has to be earned every day.
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The premium single-cup segment is the fastest-growing business within the global coffee industry.
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
HOWARD SCHULTZ






