The hardest thing about being a leader is demonstrating or showing vulnerability. And that has a lot to do with trust.
HOWARD SCHULTZHiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
More Howard Schultz Quotes
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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I think that sometimes the difference between winning and losing, success and failure, is this gray line between will, passion and self-belief that says, ‘I’m going to do this’.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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People around the world, they want the authentic Starbucks experience.
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At its core, I believe leadership is about instilling confidence in others.
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People want guidance, not rhetoric. They need to know what the plan of action is, and how it will be implemented. They want to be given responsibility to help solve the problem and authority to act on it.
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Sometimes you have to create the thing you want to be part of.
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Success is best when it is shared.
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In this ever-changing society, the most powerful and enduring brands are built from the heart.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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Always challenge the old ways.
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In many places where coffee is grown, deforestation is a major issue. With Starbucks’ position in the marketplace and the respect and relationships we have, we can – and have, in some cases – been able to educate and influence people.
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Work should be personal. For all of us. Not just for the artist and entrepreneur. Work should have meaning for the accountant, the construction worker, the technologist, the manager and the clerk.
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Risk more than others think safe.
HOWARD SCHULTZ






