It has run consistently about 6 percent of sales at Sony – and in service.
AKIO MORITAWhether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
More Akio Morita Quotes
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Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
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If you don’t want Japan to buy it, don’t sell it.
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But if you work with people, sometimes logic often has to take a backseat to understanding.
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My solution to the problem of unleashing creativity is always to set up a target.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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But make sure you don’t make the same mistake twice.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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To have any one of these without the others is self defeating in business.
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You can be totally rational with a machine.
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People need money, but they also want to be happy in their work and proud of it.
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All you need is the best product in the world, the most efficient production in the world and global marketing.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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Curiosity is the key to creativity.
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If management take the risk of hiring them, we have to take the responsibility for them.
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