America looks 10 minutes ahead; Japan looks 10 years.
AKIO MORITAWhen I find an employee who turns out to be wrong for the job,
More Akio Morita Quotes
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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Every action analysed and every responsibility assigned by an organisation chart.
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It has run consistently about 6 percent of sales at Sony – and in service.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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The best example of this was the Apollo project in the United States.
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But make sure you don’t make the same mistake twice.
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If you don’t want Japan to buy it, don’t sell it.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
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Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
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Never break another man’s rice bowl.
AKIO MORITA