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It’s difficult to see new projects to fruition.

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Difficult Fruition New Project

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
AKIO MORITA

Believe Country Creativity Equipment Funding Good Government Laboratory Latest Way
America looks 10 minutes ahead; Japan looks 10 years.
AKIO MORITA

Ahead Country Look Minute Ten Year
In the long run, no matter how good or successful you are or how clever or crafty.
AKIO MORITA

Clever Crafty Good Long Matter Run Successful
I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
AKIO MORITA

Employee Establish Evaluate Longer Matter Past Promotion Record School
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
AKIO MORITA

Advertise Bad Product Promotion Right Sustain Time
To have any one of these without the others is self defeating in business.
AKIO MORITA

Any Business Defeat One Without
Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
AKIO MORITA

Amount Depend Endeavor Resolve Strength Succeed
The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
AKIO MORITA

Aware Job Kind Making Management Manager Mean Mistake Remarkable Yera
Our plan is to lead the public with new products rather than ask them what kind of products they want.
AKIO MORITA

Ask Kind Plan Product Public Rather Want
We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
AKIO MORITA

Company Employee Happy Healthy Job Keep Productive Want
Never break another man’s rice bowl.
AKIO MORITA

Another Bowl Break Man never
Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
AKIO MORITA

Country Create Creating Game Good Merger Money Moving Namely Play Treat
Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
AKIO MORITA

Company Executive Leadership Necessary Personnel Quality Show Thing Way
I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
AKIO MORITA

Atmosphere Consider Creativity Happen Idea Job Likely People Responsibility Sony Terrific Trust
If you don’t want Japan to buy it, don’t sell it.
AKIO MORITA

Buy Country Sell Want
Your business and its future are in the hands of the people you hire.
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Business Future Hand Hire People

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