That’s already been tried before only means the first attempt got it wrong.
AARON LEVIE
Startups often win because it’s easier to see what comes next when you don’t have to worry about maintaining what came last.
More Aaron Levie Quotes
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That’s already been tried before only means the first attempt got it wrong.
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Start with something simple and small, then expand over time. If people call it a ‘toy’ you’re definitely onto something.
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If there could’ve ever been a magical time to build an enterprise software company, now is absolutely that time.
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Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
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Companies have never won. You’re always either fighting for survival, or fighting for relevance.
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We’re enamored with the concept that there’s always a price. But sometimes, your goal is to build a great company, not sell it.
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Go after the customers that are working in the future, but haven’t totally lost their minds.
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If you’re waiting for encouragement from others, you’re doing it wrong. By the time people think an idea is good, it’s probably too late.
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The chance of failure is almost always better than the guarantee of never knowing.
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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices… because that business model is fundamental to the existence of the company.
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Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work
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We didn’t really start the company to go build an enterprise software company.
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Your product should sell itself, but that does not mean you don’t need salespeople.
AARON LEVIE