black
grey
blue
red
brown
white

David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

Tom Peters

You can’t live life without an eraser.
TOM PETERS

Eraser Happen Life Live
Have you set high standards in the past that make it clear what level of performance you demand?
TOM PETERS

High Levels Past Standards
Your calendar never lies. All we have is our time. The way we spend our time is our priorities, is our strategy. Your calendar knows what you really care about. Do you?
TOM PETERS

Calendar Care Lying Priorities
I don’t want the 35-year-olds in my audience to think of me as as ‘pops’ giving the kind of advice that only 65-year-olds can understand.
TOM PETERS

Giving Thinking Understand Years
The number one premise of business is that it need not be boring or dull. It ought to be fun. If it’s not fun, you’re wasting your life.
TOM PETERS

Business Creativity Fun
The company’s most urgent task is to learn to welcome, beg for, demand – innovation from everyone.
TOM PETERS

Demand Innovation Tasks
All white-collar work is project work. The single salient fact that touches all of our lives is that work is being reinvented.
TOM PETERS

Facts Life Reinvented White
Develop a respect and reverence for the principle of variation: the idea that the message ain’t in the mean, the mode or the median – it’s in the differences that occur throughout a population.
TOM PETERS

Differences Educational Ideas Mean Occur
Usage tends to be global, while funding tends tobe local. When we allow it to happen, usage of a digital library is remarkably diverse and widespread.
TOM PETERS

Digital Library Usage Widerspread
I find digital content much easier and more rewarding to interact with on screen than printed on paper.
TOM PETERS

Digital Easier Paper
The principal reason, invariably, most “successful” giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact,
TOM PETERS

Anything Change Fact Successful Worse Yesterday
Business is about people. It’s about passion. It’s about bold ideas, bold small ideas or bold large ideas.
TOM PETERS

Ideas Passion People
What you decide not to do is probably more important that what you decide to do.
TOM PETERS

Decide Important Probably
Progress is mostly the product of rogues.
TOM PETERS

Products Progress Rogues
The thing that keeps a business ahead of the competition is excellence in execution.
TOM PETERS

Business Competition Excellence
Confidence means non-paralysis, a willingness to act, and act decisively, to start new things and cut failing ventures off.
TOM PETERS

Cutting Mean Motivational Ventures

David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

Related Topics

Popular Authors

David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

Related Topics

Popular Authors

More Tom Peters Quotes