We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
TIM COOKA wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
More Tim Cook Quotes
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When I think of civil liberties I think of the founding principles of the country. The freedoms that are in the First Amendment. But also the fundamental right to privacy.
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Nobody wants to buy sour milk.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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The government should always be the one defending civil liberties.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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Discrimination, in all its forms, is bad for business.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information.
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Apple is this great American company that could have only happened here.
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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I believe that if you took privacy and you said, I’m willing to give up all of my privacy to be secure. So you weighted it as a zero.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
TIM COOK