You are more powerful than you think.
TIM COOKThere are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
More Tim Cook Quotes
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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I love museums. But I don’t want to live in one.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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You can only do so many things great, and you should cast aside everything else.
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We make the best phone, we don’t make the most phones.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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I believe that if you took privacy and you said, I’m willing to give up all of my privacy to be secure. So you weighted it as a zero.
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Security isn’t just a feature, it’s a base, it’s a fundamental, right.
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So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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I don’t think Apple has to own a content business.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
TIM COOK