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Lack of knowledge… that is the problem.

W. Edwards Deming

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Your workers don’t want to be paid less, so to maintain profits, you increase your prices. That’s inflation.
W. EDWARDS DEMING

Increase Inflation Less Maintain Paid Price Profit Want Worker
You know the cost of replacing it, but not the cost of a dissatisfied customer.
W. EDWARDS DEMING

Cost Customer Dissatisfied Know replace
A bad system will beat a good person every time.
W. EDWARDS DEMING

Bad Every Good Neat Person System Time
Quality’ means what will sell and do a customer some good – at least try to.
W. EDWARDS DEMING

Customer Good Least Mean Quality Sell Some Try Will
Rational behavior requires theory. Reactive behavior requires only reflex action.
W. EDWARDS DEMING

Action Behaviour Rational Reactive Relax Require Theory
Learning is not compulsory… neither is survival.
W. EDWARDS DEMING

Compulsory Learn Neither Survival
The average American worker has fifty interruptions a day, of which seventy percent have nothing to do with work.
W. EDWARDS DEMING

Average Country Day Fiftym Interruption Nothing Percent Seventh Work Worker
People don’t like to make mistakes.
W. EDWARDS DEMING

Like Make Mistake People
What should be the aim of management? What is their job?
W. EDWARDS DEMING

Aim Job Management Should
Hold everybody accountable? Ridiculous!
W. EDWARDS DEMING

Accountable Everybody Hold Ridiculous
I am forever learning and changing.
W. EDWARDS DEMING

Change Forever Learn
Customer expectations? Nonsense. No customer ever asked for the electric light, the pneumatic tire, the VCR, or the CD.
W. EDWARDS DEMING

Ask Cd Custom Customer Electric Ever Expectation Light Nonsense Pneumatic Tire Vcr
Eliminate numerical quotas, including Management by Objectives.
W. EDWARDS DEMING

Eliminate Include Management Numerical Objective Quote
Innovation comes from the producer – not from the customer.
W. EDWARDS DEMING

Come Customer Innovation Producer
My mother was my biggest role model. She taught me to hate waste. We never wasted anything.
W. EDWARDS DEMING

Anything Biggest Hate Model Mother My never Role Taught Waste
People with targets and jobs dependent upon meeting them will probably meet the targets – even if they have to destroy the enterprise to do it.
W. EDWARDS DEMING

Destroy Enterprises Job Meeting People Target Probably Them Upon

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