Don’t be cocky. Don’t be flashy. There’s always someone better than you.
TONY HSIEHTwitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.
More Tony Hsieh Quotes
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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
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Money alone isn’t enough to bring happiness… happiness is when you’re actually truly ok with losing everything you have.
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
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We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
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Help shape the stories that people are telling about you.
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If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
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Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees.
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Customer service shouldn’t just be A department, it should be the entire company.
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I’d rather spend money on things that improve the customer experience than on marketing.
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Help inspire people to realize they are capable of changing the world.
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A great brand is a story that never stops unfolding.
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Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
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Get the culture right, and everything else just falls into place.
TONY HSIEH






