Who wants a dream that’s near-fetched?
HOWARD SCHULTZOne of the fundamental aspects of leadership, I realized more and more, is the ability to instill confidence in others when you yourself are feeling insecure.
More Howard Schultz Quotes
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We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.
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Success is best when it is shared.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture.
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Customers must recognize that you stand for something.
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We want passion for our business.. workers who can interpret and execute our mission, who want to build a career, not just take a temporary job.
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We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to bring a gun into Starbucks and the people who want to prevent it. It is a very difficult, fragile situation.
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Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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I don’t have any secret sauce and I’m no smarter than anyone else. I will say I have surrounded myself with unbelievable talent that has made my job easier.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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Great companies are defined by their discipline and their understanding of who they are and who they are not.
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Starbucks trying to build a different kind of company around the balance of profitably and benevolence. A social conscience. And that isn’t a program it has to be a way of life.
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
HOWARD SCHULTZ