Work should be personal. For all of us. Not just for the artist and entrepreneur. Work should have meaning for the accountant, the construction worker, the technologist, the manager and the clerk.
HOWARD SCHULTZI think that sometimes the difference between winning and losing, success and failure, is this gray line between will, passion and self-belief that says, ‘I’m going to do this’.
More Howard Schultz Quotes
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Success is empty if you arrive at the finish line alone.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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Cutting prices or putting things on sale is not sustainable business strategy. The other side of it is that you can’t cut enough costs to save your way to prosperity.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.
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People want guidance, not rhetoric. They need to know what the plan of action is, and how it will be implemented. They want to be given responsibility to help solve the problem and authority to act on it.
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At its core, I believe leadership is about instilling confidence in others.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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People around the world, they want the authentic Starbucks experience.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
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This may sound a bit naive, but I got here by believing in big dreams.
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And with the right mentor, don’t be afraid to expose your vulnerabilities. Admit you don’t know what you don’t know. When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.
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