In many places where coffee is grown, deforestation is a major issue. With Starbucks’ position in the marketplace and the respect and relationships we have, we can – and have, in some cases – been able to educate and influence people.
HOWARD SCHULTZI think that sometimes the difference between winning and losing, success and failure, is this gray line between will, passion and self-belief that says, ‘I’m going to do this’.
More Howard Schultz Quotes
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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Believe in your dreams and dream big. And then after you’ve done that, dream bigger.
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If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.
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A great business has to have a conscience. You have to know who you are and who you are not.
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People around the world, they want the authentic Starbucks experience.
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My passion. My commitment. This is the most important thing in my life other than my family.
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Business leaders cannot be bystanders.
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Whatever you do, don’t play it safe. Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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Sometimes you have to create the thing you want to be part of.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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The hardest thing about being a leader is demonstrating or showing vulnerability. And that has a lot to do with trust.
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In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
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This may sound a bit naive, but I got here by believing in big dreams.
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Success is empty if you arrive at the finish line alone.
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When companies fail, or fail to grow, it’s almost always because they don’t invest in the people, the systems, and the processes they need.
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If you want to achieve widespread impact and lasting value, be bold.
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Who wants a dream that’s near-fetched?
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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Don’t settle! Embrace a dream–and keep dreaming. Don’t be a bystander. Take it personally.
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Risk more than others think safe.
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We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.
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We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
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I can’t imagine a day without coffee. I can’t imagine!
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We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to bring a gun into Starbucks and the people who want to prevent it. It is a very difficult, fragile situation.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.
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