Inspire other communities and cities to reinvent themselves.
TONY HSIEHIf I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
More Tony Hsieh Quotes
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I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
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There’s a big difference between motivation and inspiration: Inspire through values and motivation takes care of itself.
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Envision, create, and believe in your own universe, and the universe will form around you.
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For individuals, character is destiny. For organizations, culture is destiny.
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The brand is just a lagging indicator of a company’s culture.
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Success is getting to a point where you’d be truly OK with losing everything you have and starting over.
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
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Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.
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I’d rather spend money on things that improve the customer experience than on marketing.
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If you’re worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
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Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.
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Zappos is a customer service company that just happens to sell shoes.
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What’s the best way to build a brand for the long term? In a word: culture.
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Help inspire people to realize they are capable of changing the world.
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Get the culture right, and everything else just falls into place.
TONY HSIEH






