black
grey
blue
red
brown
white

Things are never as bad or as good as they seem.

Tony Hsieh

The biggest (and hardest) lesson I’ve learned in life is that the external world is just a reflection of the world within.
TONY HSIEH

Game Learning Lesson Love Myself Reflection World
Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.
TONY HSIEH

Brand Character Culture Definition Destiny Organization Personal Value
Chase the vision, not the money, the money will end up following you.
TONY HSIEH

End Follow Money Vision
Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
TONY HSIEH

Company Employee End Engagement Profit Purpose See
If you’re focused on the friendship as its own reward, serendipitous stuff just happens. I know that sounds weird, but I can tell you for our 12 years of existence, it’s actually how a lot of stuff happens.
TONY HSIEH

Existence Focus Friendship Myself Reward
For individuals, character is destiny. For organizations, culture is destiny.
TONY HSIEH

Character Culture Destiny Organization
If there are too many competitors, even if you’re the best it’s a lot harder to win.
TONY HSIEH

Best Competition Hard Win Yourself
If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
TONY HSIEH

Aware Beyond Evolution Growth Hard Myself Thinking
SEO expertise is a core need for today’s online businesses.
TONY HSIEH

Business Day Digital Need Online
I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.
TONY HSIEH

Easy Enjoyment Equality Life Money Society Thinking
Without conscious and deliberate effort, inertia always wins.
TONY HSIEH

Conscious Effort Win
Your culture is your brand.
TONY HSIEH

Brand Culture One Liner
Whatever you’re thinking, think bigger.
TONY HSIEH

Big Inspirational Thinking Yourself
Things are never as bad or as good as they seem.
TONY HSIEH

Appearance Bad Goodness
Zappos is a customer service company that just happens to sell shoes.
TONY HSIEH

Company Customer Service
Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
TONY HSIEH

Customer Forget Hope People Place Service Start

Things are never as bad or as good as they seem.

Related Topics

Popular Authors

Things are never as bad or as good as they seem.

Related Topics

Popular Authors

More Tony Hsieh Quotes