Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
TONY HSIEHNever accept or be too comfortable with the status quo, because the companies that get into trouble are historically the ones that aren’t able to adapt to change and respond quickly enough.
More Tony Hsieh Quotes
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The best businesses are really ones that can combine passion, profits, and purpose.
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Without conscious and deliberate effort, inertia always wins.
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Get the culture right, and everything else just falls into place.
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Whatever you are thinking, think bigger.
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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
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The biggest (and hardest) lesson I’ve learned in life is that the external world is just a reflection of the world within.
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Things are never as bad or as good as they seem.
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
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Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.
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I made a list of the happiest periods of my life & I realized that none of them involve money.
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A great brand is a story that never stops unfolding.
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If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
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The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
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I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
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Chase the vision, not the money, the money will end up following you.
TONY HSIEH






