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Cost does not equal value… and low cost parts decrease brand equity for a very long time.

Tom Peters

Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
TOM PETERS

Community People Way
…high end does not necessarily equal high price. It’s a matter of attitude.
TOM PETERS

Attitide Attitude Matter
The world has not just “turned upside down”. It is turning in every which way at an accelerating pace.
TOM PETERS

Accelerating Pace Way World
If a window of opportunity appears, don’t pull down the shade.
TOM PETERS

Inspirational Opportunity Success
Knowing when to take your losses is an essential part of eventual success.
TOM PETERS

Essentials Knowing Loss
He who makes the quickest, coolest prototypes reigns!
TOM PETERS

Prototype Reign Work
I still read quite a few printed books, but if something is available in digital format I do not print it before I read it.
TOM PETERS

Book Digital Hard People Print
Accept change as a friend. And don’t take yourself too seriously.
TOM PETERS

Accepting Change
Fact is, the work place to a great extent is “where we live.” We need star accountants. Boffo saleswomen. Over-the-top creatives in marketing and new product development.
TOM PETERS

Caring Stars Talking
Become a “learning organization”. Shuck your arrogance – “if it isn’t our idea, it can’t be that good” – and become a determined copycat/ adapter/ enhancer.
TOM PETERS

Arrogance Ideas Organization
Excellence is not an aspiration. Excellence is what you do in the next five minutes.
TOM PETERS

Excellence Minutes Next
Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
TOM PETERS

Essay Music Spoken Tempered
I don’t want the 35-year-olds in my audience to think of me as as ‘pops’ giving the kind of advice that only 65-year-olds can understand.
TOM PETERS

Giving Thinking Understand Years
Business ceases to be work when you’re chasing a dream that has engorged you. (“Work should be more fun than fun” – Noel Coward.) And if the passion isn’t there. then biotech and plumbing will be equal drags.
TOM PETERS

Biotech Business Cease Dream Engorged
If future competitiveness depends on treating people as an important part of the institution, the least respectful thing I can imagine doing to a human being is asking him to urinate in a cup.
TOM PETERS

Asking Important People
Passion. The life of an entrepreneur is occasionally exhilarating, and almost always exhausting. Only unbridled passion for the concept is likely to see you through the 17-hour days (month after month) and the painful mistakes that are part and parcel of the start-up process.
TOM PETERS

Concept Exhilarating Mistake Occasionally Passion Peace

Cost does not equal value… and low cost parts decrease brand equity for a very long time.

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Cost does not equal value… and low cost parts decrease brand equity for a very long time.

Related Topics

Popular Authors

More Tom Peters Quotes