David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’
TOM PETERSRewards should go to teams as a whole.
More Tom Peters Quotes
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Appreciation, applause, approval, respect – we all love it!
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A passive approach to professional growth will leave you by the wayside.
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I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
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He who makes the quickest, coolest prototypes reigns!
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What you decide not to do is probably more important that what you decide to do.
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I don’t want the 35-year-olds in my audience to think of me as as ‘pops’ giving the kind of advice that only 65-year-olds can understand.
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The common wisdom is that … managers have to learn to motivate people. Nonsense. Employees bring their own motivation.
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Lists simplify, clarify, edify.
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The best leaders are the best notetakers, best askers, and best learners.
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…high end does not necessarily equal high price. It’s a matter of attitude.
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Usage tends to be global, while funding tends tobe local. When we allow it to happen, usage of a digital library is remarkably diverse and widespread.
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All business success rests on something labeled a sale, which at least momentarily weds company and customer.
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All white-collar work is project work. The single salient fact that touches all of our lives is that work is being reinvented.
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If a window of opportunity appears, don’t pull down the shade.
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Stop being conned by the old mantra that says, ‘Leaders are cool, managers are dweebs.’ Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!
TOM PETERS