The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.
TOM PETERS
Passion. The life of an entrepreneur is occasionally exhilarating, and almost always exhausting. Only unbridled passion for the concept is likely to see you through the 17-hour days (month after month) and the painful mistakes that are part and parcel of the start-up process.
