Cost does not equal value… and low cost parts decrease brand equity for a very long time.
TOM PETERSHire attitude train skills.
More Tom Peters Quotes
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The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.
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You can only improve what you measure.
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I still read quite a few printed books, but if something is available in digital format I do not print it before I read it.
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A completely free library is as rare as a truly free lunch.
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The day firing becomes easy is the day to fire yourself.
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All business success rests on something labeled a sale, which at least momentarily weds company and customer.
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You are who you go to lunch with! Break bread with cool and you will become more cool. Conversely: break bread with dull and well, you can figure it out.
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Swipe from the best, then adapt.
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The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.
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Every managerial act must be seen as an unequivocal support for urgency in pursuit of constant testing, change, and improvement.
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The common wisdom is that … managers have to learn to motivate people. Nonsense. Employees bring their own motivation.
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The simple act of paying positive attention to people has a great deal to do with productivity.
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Hire disrespectful people.
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With most competitors moving ever faster, the race will go to those who listen (and respond) most intently.
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I think economics is about passion. Economic progress, whether it is a two-person coffee shop or whether it is Netscape, is about people with brave ideas. Because it is brave to mortgage the house, when you’ve got two kids, to start a coffee shop.
TOM PETERS