Today, we are pleased to announce the biggest advancement in iPhone.
TIM COOKLet your joy be in your journey, not in some distant goal.
More Tim Cook Quotes
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Our competition is different. They’re confused. They chased after netbooks. Now they’re trying to make PCs into tablets and tablets into PCs. Who knows what they’ll do next?
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Android dominates the mobile malware market.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.
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Certainly some things that are very good can sometimes be used in a bad way.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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Price is rarely the most important thing. A cheap product might sell some units.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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Apple is this great American company that could have only happened here.
TIM COOK