Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
TIM COOKI personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
More Tim Cook Quotes
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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The government should always be the one defending civil liberties.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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I love museums. But I don’t want to live in one.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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Our message, to people around the country and around the world, is this: Apple is open.
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Gaming has kind of evolved a bit. More people play on portable devices.
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Certainly some things that are very good can sometimes be used in a bad way.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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If you want me to do things only for ROI reasons, you should get out of this stock.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
TIM COOK






