“For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.”

The longer the meeting, the less is accomplished.

We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.

Without encryption, you and I wouldn’t be able to do our banking online.

We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.

We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.

The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.

Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.

You want to be the pebble in the pond that creates the ripples for change.

If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,

Apple is this great American company that could have only happened here.

Security isn’t just a feature, it’s a base, it’s a fundamental, right.

Never try to fix other people. God does not need to do a bank shot off your lips.

Discrimination, in all its forms, is bad for business.

My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.

Let your joy be in your journey, not in some distant goal.

So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.

He who is well prepared is he who knows that he is nothing compared with Wakan-Tanka, who is everything; then he knows that world which is real.

It is the passions that do and undo everything.

If you turn a deaf ear to everything but one style, pretty soon it’s not going to work out.

This is the one and only reason why I was created. And this is the most essential realization, as it defines everything else I do or believe. It defines all things around me, and everything I experience in life.

The life of a person is a circle from childhood to childhood, and so it is in everything where power moves.

My voice is like a car that I get into and drive but I don’t know where I’m going. And I record everything.

I listen to all types of music so I’m influenced by everything.

You run your life according to all this stuff that’s happened to you. All of your memories affect everything you do whereas with a computer, there’s adaptive software and things, but it’s more literal.