A great product isn’t just a collection of features. It’s how it all works together.
TIM COOKFor the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
More Tim Cook Quotes
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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Gaming has kind of evolved a bit. More people play on portable devices.
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Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
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Let your joy be in your journey, not in some distant goal.
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Security isn’t just a feature, it’s a base, it’s a fundamental, right.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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So let me be clear: I’m proud to be gay, and I consider being gay among the greatest gifts God has given me.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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To whom much is given, much is expected. I do believe this. It’s embedded in me.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
TIM COOK