We make the best phone, we don’t make the most phones.
TIM COOKThe sidelines are not where you want to live your life. The world needs you in the arena!
More Tim Cook Quotes
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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I am driven by great work and seeing people do incredible things and having a part in that.
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So let me be clear: I’m proud to be gay, and I consider being gay among the greatest gifts God has given me.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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What makes Siri cool is she has a personality.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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Apple is this great American company that could have only happened here.
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And that’s what everyone at Apple is focused on – pushing forward and creating the future.
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I love museums. But I don’t want to live in one.
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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An acorn would never brag about giving shade.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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There’s something very dangerous happening in states across the country.
TIM COOK