The longer the meeting, the less is accomplished.
TIM COOKWe are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
More Tim Cook Quotes
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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I am driven by great work and seeing people do incredible things and having a part in that.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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There’s something very dangerous happening in states across the country.
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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Excellence has become a habit.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
TIM COOK