Excellence has become a habit.
TIM COOKThere are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
More Tim Cook Quotes
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Android dominates the mobile malware market.
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Never try to fix other people. God does not need to do a bank shot off your lips.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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I don’t think Apple has to own a content business.
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It is possible to be aware of God at all times.
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Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
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I just want to build great products.
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Our message, to people around the country and around the world, is this: Apple is open.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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To whom much is given, much is expected. I do believe this. It’s embedded in me.
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So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.
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Let your joy be in your journey, not in some distant goal.
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Apple Watch is the most personal device we’ve ever created.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
TIM COOK