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Make more decisions. That’s the only way to get better at it.

Seth Godin

We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
Teamwork’ is the word that bosses use when they actually mean ‘Do what I say’
SETH GODIN

Leadership Mean Teamwork
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership
Don’t waste time looking for a better pencil: learn to write better.
SETH GODIN

Time Waste Writing
Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
SETH GODIN

Fine Plans Waiting
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
SETH GODIN

Business Fire People
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
SETH GODIN

Art Pieces Wonder
Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODIN

Marketing May Media
Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
SETH GODIN

Art Tragedy Wrecks
If you want to be a leader, go lead
SETH GODIN

Lead Leader Supporter Want
Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODIN

Marketing Motivation People
Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
SETH GODIN

Anyway Persons Yourself
A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODIN

Attention Bigs Defend Time
Surprise and differentiation have far more impact than noise does.
SETH GODIN

Differentiation Impact Noise
You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
SETH GODIN

Effectiveness People Success
Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
SETH GODIN

Elements Successful Two
One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
SETH GODIN

Criticism Honor Ruins
You don’t launch a popular blog, you build one.
SETH GODIN

Blogs Laugh Popular
When you put your ideas in the world, then, and only then, do you know if they’re real.
SETH GODIN

Ideas Real World
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation
Your best customers are worth far more than your average customers.
SETH GODIN

Average Business Customers
Don’t be different just to be different. Be different to be better.
SETH GODIN

Better Different People

Make more decisions. That’s the only way to get better at it.

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Make more decisions. That’s the only way to get better at it.

Related Topics

Popular Authors

More Seth Godin Quotes