The art, the new, the ability to connect the dots and to make an impact – sooner or later, that can only come from one who creates, not from a teacher and not from a book.
SETH GODINRemember the Bob Dylan rule: it’s not just a record, it’s a movement.
More Seth Godin Quotes
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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Fitting in is a short-term strategy, standing out pays off in the long run.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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Soon is not as good as now.
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If you are wiling to do something that might not work, you are closer to being an artist.
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Many people believe that great designers get great clients. It’s the other way around.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
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Making promises and keeping them is a great way to build a brand.
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I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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Nine years of experience is very different from one year of experience, nine times.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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Connect, create meaning, make a difference, matter, be missed.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
SETH GODIN