Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
SETH GODINAt least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
More Seth Godin Quotes
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
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Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
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Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
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In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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Denigrating art you don’t understand doesn’t hurt the art – it reveals something about your willingness to learn.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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Fitting in is a short-term strategy, standing out pays off in the long run.
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Change isn’t made by asking permission. Change is made by asking forgiveness, later.
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Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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Don’t be different just to be different. Be different to be better.
SETH GODIN