A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
SETH GODINDo your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
More Seth Godin Quotes
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Go ahead, do something impossible.
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Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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You don’t make art after you become an artist. You become an artist by ceaselessly making art.
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The best way to be missed when you’re gone is to stand for something when you’re here.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Debt creates stress, stress creates behaviors that don’t lead to happiness.
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Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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A brand that stands for what all brands stand for stands for nothing much.
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People rarely buy what they need. They buy what they want.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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Too often, the person who wrecks our work is us.
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Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
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At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN