We’re all born creative, it takes a little while to become afraid.
SETH GODINThe purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
More Seth Godin Quotes
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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A brand that stands for what all brands stand for stands for nothing much.
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How was your day?’ is a question that matters a lot more than it seems.
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There’s no shortage of great ideas. There’s a shortage of execution.
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So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
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Make enough mole hills, and eventually you will build a mountain.
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Teamwork’ is the word that bosses use when they actually mean ‘Do what I say’
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Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
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Being aware of your fear is smart. Overcoming it is the mark of a successful person.
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The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN