As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
SETH GODINThe best way to be missed when you’re gone is to stand for something when you’re here.
More Seth Godin Quotes
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The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
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Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things, you’re an artist.
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If you try to delight the undelightable, you’ve made yourself miserable for no reason.
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The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Gratitude and opportunity create more of the same.
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Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
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Learning is not watching a video, learning is taking action and seeing what happens.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
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People who make a difference never wait for just the right time. They know that it will never arrive.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN