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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.

Seth Godin

Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
SETH GODIN

Long Positivity Strategy
Believe in what you do, because you may have to do it for a long time before it catches on.
SETH GODIN

Believe Long May
Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
SETH GODIN

Blogger Funny Thoughtful Worry
If you are wiling to do something that might not work, you are closer to being an artist.
SETH GODIN

Artist Creativity might
Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
SETH GODIN

Boss People Safe
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
You don’t launch a popular blog, you build one.
SETH GODIN

Blogs Laugh Popular
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
People who make a difference never wait for just the right time. They know that it will never arrive.
SETH GODIN

Differences People Waiting
The first rule of doing work that matters: Go to work on a regular basis.
SETH GODIN

Bases Firsts Matter
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
I define anxiety as experiencing failure in advance.
SETH GODIN

Anxiety Challenges Experience
The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
SETH GODIN

Connecting Interest Internet

The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.

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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.

Related Topics

Popular Authors

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