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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

Seth Godin

The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
SETH GODIN

Connecting Interest Internet
How dare you settle for less when the world has made it so easy for you to be remarkable?
SETH GODIN

Entrepreneur Social Media World
Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
SETH GODIN

Starting Strategy Used
If you hear my idea and dont believe it , thats not your fault its mine.
SETH GODIN

Believe Faults Ideas
You don’t win an Olympic gold medal with a few weeks of intensive training.
SETH GODIN

Gold Training Winning
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
Defending mediocrity is exhausting.
SETH GODIN

Defending Exhausting Mediocrity
Debt creates stress, stress creates behaviors that don’t lead to happiness.
SETH GODIN

Health Inspire Stress
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
I define anxiety as experiencing failure in advance.
SETH GODIN

Anxiety Challenges Experience
Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODIN

Marketing Motivation People
Just about anything worth doing is worth doing better.
SETH GODIN

Better Doing Worth
Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
SETH GODIN

Elements Successful Two
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
SETH GODIN

Different Experiences Goal Shoes
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking

The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

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Popular Authors

The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

Related Topics

Popular Authors

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