Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
RAY KROCNo self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
More Ray Kroc Quotes
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The quality of a leader is reflected in the standards they set for themselves.
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I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
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The more I help others to succeed, the more I succeed.
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There’s almost nothing you can’t accomplish if you set your mind to it.
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Creativity is a highfalutin’ word for the work I have to do between now and Tuesday.
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I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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We provide food that customers love, day after day after day. People just want more of it.
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I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
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You must perfect every fundamental of your business if you expect it to perform well.
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All money means to me is a pride in accomplishment.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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It is no achievement to walk a tightrope laid flat on the floor.
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No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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The first dollar is the most you will get if you don’t love what you are doing.
RAY KROC