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Most important of all, he believed winning was possible.

Jocko Willink

The U.S. Navy SEAL Teams were at the forefront of this leadership transformation, emerging from the triumphs and tragedies of war with a crystallized understanding of what it takes to succeed in the most challenging environments that combat presents.
JOCKO WILLINK

Challenge Leadership Present Success Team Tragedy Transformation Understand War Win
Trust is not blindly given. It must be built over time.
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Time Trust
Remember: the enemy gets a vote.
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Democracy Enemy Remember
Departments and groups within the team must break down silos, depend on each other and understand who depends on them.
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Break Independent Team Understand
Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.
JOCKO WILLINK

Business Comfortable Leadership Risk Understand War World
The goal of leadership seems simple: to get people to do what they need to do to support the mission and the team.
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Friendship Goal Simplicity Support Team
Staying ahead of the curve prevents a leader from being overwhelmed when pressure is applied and enables greater decisiveness.
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Decision Force Greatness Leadership Stay
More than a decade of continuous war and tough combat operations in Iraq and Afghanistan gave birth to a new generation of leaders in the ranks of America’s fighting forces.
JOCKO WILLINK

Born Fight Force Leadership Tough War
Remember to keep your ego in check. Don’t judge people.
JOCKO WILLINK

Judgement People Remember Yourself
If the plan is simple enough, everyone understands it, which means each person can rapidly adjust and modify what he or she is doing. If the plan is too complex, the team can’t make rapid adjustments to it, because there is no baseline understanding of it.
JOCKO WILLINK

Planning Simplicity Team Understand
The best leaders are not driven by ego or personal agendas.
JOCKO WILLINK

Leadership Virtue
There is no easy way.
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Easy Hard Time Inspirational
Good leaders don’t make excuses.
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Goodness Leadership One Liner
Leaders must always operate with the understanding that they are part of something greater than themselves and their own personal interests.
JOCKO WILLINK

Greatness Leadership Understand
Leadership is simple, but not easy.
JOCKO WILLINK

Easy Leadership Simplicity
And the more you build your will by doing hard things, the stronger your will becomes.
JOCKO WILLINK

Strong Willing Yourself

Most important of all, he believed winning was possible.

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Most important of all, he believed winning was possible.

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