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In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.

Jocko Willink

For this reason, they must believe in the cause for which they are fighting.
JOCKO WILLINK

Believe Fight Inspirational Reason
In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.
JOCKO WILLINK

Accomplishment Believe Inspirational Leadership True
But, in fact, discipline is the pathway to freedom.
JOCKO WILLINK

Discipline Freedom
A leader must care about the troops, but at the same time the leader must complete the mission, and in doing so there will be risk and sometimes unavoidable consequences to the troops.
JOCKO WILLINK

Care Leadership Risk Time
Staying ahead of the curve prevents a leader from being overwhelmed when pressure is applied and enables greater decisiveness.
JOCKO WILLINK

Decision Force Greatness Leadership Stay
All elements within the greater team are crucial and must work together to accomplish the mission, mutually supporting one another for that singular purpose.
JOCKO WILLINK

Accomplishment Greatness Support Team Togetherness
More than a decade of continuous war and tough combat operations in Iraq and Afghanistan gave birth to a new generation of leaders in the ranks of America’s fighting forces.
JOCKO WILLINK

Born Fight Force Leadership Tough War
Remember to keep your ego in check. Don’t judge people.
JOCKO WILLINK

Judgement People Remember Yourself
If mistakes happen, effective leaders don’t place blame on others. They take ownership of the mistakes, determine what went wrong, develop solutions to correct those mistakes and prevent them from happening again as they move forward.
JOCKO WILLINK

Development Leadership Mistake Wrong
Motivation is fickle. It comes and goes.
JOCKO WILLINK

Motivational One Liner
There are no bad units, only bad officers. This captures the essence of what Extreme Ownership is all about.
JOCKO WILLINK

Bad Control Politics
Take care of your gear and your gear will take care of you.
JOCKO WILLINK

Care Material
leadership is the single greatest factor in any team’s performance.
JOCKO WILLINK

Leadership Team
Leadership isn’t one person leading a team. It is a group of leaders working together, up and down the chain of command, to lead.
JOCKO WILLINK

Leadership Person Team Togetherness
Leaders must always operate with the understanding that they are part of something greater than themselves and their own personal interests.
JOCKO WILLINK

Greatness Leadership Understand
The most impressive thing about this improvement in performance was that it did not come from a major process change or an advance in technology. Instead, it came through a leadership principle that has been around for ages: Simple.
JOCKO WILLINK

Age Change Improvement Leadership Simplicity Technology
But we can’t ever think we are too good to fail or that our enemies are not capable, deadly, and eager to exploit our weaknesses. We must never get complacent. This is where controlling the ego is most important.
JOCKO WILLINK

Control Enemy Failure Goodness Important Thinking
Instead of letting the situation dictate our decisions, we must dictate the situation.
JOCKO WILLINK

Control Decision Ourselves
Cover and Move, Simple, Prioritize and Execute, and Decentralized Command.
JOCKO WILLINK

Act Simplicity
Establishing an effective and repeatable planning process is critical to the success of any team.
JOCKO WILLINK

Establishment Planning Success Team
Calm but not robotic, logical but not devoid of emotions.
JOCKO WILLINK

Emotional Logic Technology
When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate.
JOCKO WILLINK

Leadership Philosophy Tolerance
Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.
JOCKO WILLINK

Fight Learning Thinking
The best leaders are not driven by ego or personal agendas.
JOCKO WILLINK

Leadership Virtue
In the SEAL Teams, the bond of our brotherhood is our strongest weapon. If you take that away from us, we lose our most important quality as a team.
JOCKO WILLINK

Important Lose Quality Relationship Strong Team Weapon
Extreme Ownership. Leaders must own everything in their world. There is no one else to blame.
JOCKO WILLINK

Blame Leadership World
Although discipline demands control and asceticism, it actually results in freedom. When you have the discipline to get up early, you are rewarded with more free time.
JOCKO WILLINK

Control Discipline Freedom Result Time

In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.

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In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.

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Popular Authors

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