David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’
TOM PETERSI still read quite a few printed books, but if something is available in digital format I do not print it before I read it.
More Tom Peters Quotes
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Business ceases to be work when you’re chasing a dream that has engorged you. (“Work should be more fun than fun” – Noel Coward.) And if the passion isn’t there. then biotech and plumbing will be equal drags.
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The day firing becomes easy is the day to fire yourself.
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Leadership is about tapping the wellsprings of human motivation – and about fundamental relations with one’s fellows.
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It may be primarily property taxes in the case of a public library, or state taxes and tuition in the case of an academic library at a public university, but the funding sources of most libraries continue to have a strong geographic component.
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Entrepreneurs have no memories. They take on the world with a completely fresh view.
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I’m fundamentally not interested in the Fortune 500 companies – in US, Mexico, anywhere. The real backbones of economic growth are small and medium businesses.
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What gets measured gets done.
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Mistakes are life. Mistakes are not to be tolerated…they are to be encouraged. The bigger the better.
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If your company has a clean-desk policy, the company is nuts and you’re nuts to stay there.
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Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their “personal style” was their “brand.” (“It” starts with personal style of the tip-top leadership team.
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People of all demographic categories and geographic regions will access a good digital library.
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The thing that keeps a business ahead of the competition is excellence in execution.
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Portability of lots of information should not be underestimated.
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To meet the demands of the fast-changing competitive scene, we must simply learn to love change as much as we have hated it in the past.
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It doesn’t matter what product or service you’re offering; there is unlimited ability to improve the quality of anything.
TOM PETERS







