I learned that focus is key. Not just in your running a company, but in your personal life as well.
TIM COOKThe largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
More Tim Cook Quotes
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Certainly some things that are very good can sometimes be used in a bad way.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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Android dominates the mobile malware market.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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The sidelines are not where you want to live your life. The world needs you in the arena!
TIM COOK







