Too little process and you can’t get good work done. Too much process and you can’t get any work done. Most companies never find the middle.
AARON LEVIETip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.
More Aaron Levie Quotes
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Focus too much on the near-term and you won’t get tomorrow’s customers, focus too much on the long-term and you won’t get today’s.
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You’ll learn more in a day talking to customers than a week of brainstorming, a month of watching competitors, or a year of market research.
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If every customer is using your product “correctly”, you’ll never learn anything interesting about what to do next.
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Always look for these changing technology factors- any market that has a significant change in the underlying raw materials …or enabling factors, is an environment that is about to change in a very significant way.
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Why we do what we do: that moment when you get to see the future on your computer screen before the rest of the world.
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The only way to avoid disruption is to constantly do what you would if you were just starting out.
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A lot of being productive personally is determined by how you organize your entire business. You can’t separate those two things.
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Innovation in tech favors the naive and the stubborn. If you are too rational you won’t tackle problems that others once failed at.
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Opportunity lives at the intersection of what people need tomorrow and can be just barely built today.
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Companies have never won. You’re always either fighting for survival, or fighting for relevance.
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Better to be right about the trend and wrong about the implementation, than the other way around.
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Tip: Take the stodgiest, oldest, slowest moving industry you can find. And build amazing software for it.
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My workday begins around 11 A.M., with a cup of black coffee in each hand. If I had more hands, there would be more coffee.
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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices… because that business model is fundamental to the existence of the company.
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Start with the assumption that the best way to do something is not the way it’s being done right now.
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You can keep ‘consumer’ DNA at the center of your product. That will always mean that adoption is easier.
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Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
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The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
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We’re going from a world of customized software to standardized platforms.
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The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
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The best technology is aimed far enough in the future that it stands out, but close enough to the present that it blends in.
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I think bad politics are incredibly dangerous, so it’s important to make sure that people are communicating well. Culture and morale are super important. It’s best to not force it, but let it happen organically and genuinely.
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Jeff Bezos is opening a retail store and owns a newspaper. Turns out everything we thought about the Internet is wrong.
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There’s a lot of pride that business owners have. It’s actually really critical that pride and ownership extends to everyone in the organization. I think of everyone is in the same boat in driving the company forward.
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Startups live at the intersection of existential crisis and everything going perfectly great.
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When you’re doing something you’re passionate about, stress becomes a featurenot a bug.
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