Starbucks trying to build a different kind of company around the balance of profitably and benevolence. A social conscience. And that isn’t a program it has to be a way of life.
HOWARD SCHULTZBut when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.
More Howard Schultz Quotes
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The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we’re doing business, were trying to manage the business through the lens of humanity.
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I can’t imagine a day without coffee. I can’t imagine!
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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My parents really wanted me to get out of New York, be exposed to other people, other ways of life.
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The hardest thing about being a leader is demonstrating or showing vulnerability. And that has a lot to do with trust.
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Sometimes you have to create the thing you want to be part of.
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Business leaders cannot be bystanders.
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One of the fundamental aspects of leadership, I realized more and more, is the ability to instill confidence in others when you yourself are feeling insecure.
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Cutting prices or putting things on sale is not sustainable business strategy.
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When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
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To be an enduring, great company, you have to build a mechanism for preventing or solving problems that will long outlast any one individual leader.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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People want to be part of something larger than themselves. They want to be part of something they’re really proud of, that they’ll fight for, sacrifice for, that they trust.
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Customers must recognize that you stand for something.
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People around the world, they want the authentic Starbucks experience.
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