Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.
TONY HSIEHMost companies are very quick to hire and slow to fire, when really it should be the other way around.
More Tony Hsieh Quotes
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If you’re worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
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Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
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Help inspire people to realize they are capable of changing the world.
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Stop chasing the money and start chasing the passion.
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Whatever you’re thinking, think bigger.
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Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own.
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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
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Success is getting to a point where you’d be truly OK with losing everything you have and starting over.
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Don’t play games that you don’t understand, even if you see lots of other people making money from them.
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The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand.
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Customer service shouldn’t just be A department, it should be the entire company.
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I view my role more as trying to set up an environment where the personalities, creativity and individuality of all the different employees come out and can shine.
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
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If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
TONY HSIEH






