Look after the customer and the business will take care of itself.
RAY KROCLuck is a dividend of sweat.
More Ray Kroc Quotes
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Take calculated risks. Act boldly and thoughtfully. Be an agile company.
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If you do it first class and you don’t compromise values, and you don’t compromise quality, and you don’t compromise service, and you don’t compromise cleanliness, then everybody else who is the competitor has got to play catch-up.
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When the exhausted Sun takes up his cycle then my prophecy and threats will be accomplished.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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Luck is a dividend of sweat.
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After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
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The third big war will begin when the big city is burning.
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If you have time to lean, you have time to clean.
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In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
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Adversity can strengthen you if you have the will to grind it out.
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There’s a lot more future in hamburgers than in baseball.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
RAY KROC