The definition of salesmanship is the gentle art of letting the customer have it your way.
RAY KROCCustomers tend to avoid a restaurant that’s going aswamp in its own sludge.
More Ray Kroc Quotes
-
-
It requires a certain kind of mind to see beauty in a hamburger bun.
RAY KROC -
Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
RAY KROC -
Happiness is not a tangible thing, it’s a byproduct – a byproduct of achievement.
RAY KROC -
From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
RAY KROC -
In my experience, good executives don’t make mistakes.
RAY KROC -
Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
RAY KROC -
Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
RAY KROC -
Adversity can strengthen you if you have the will to grind it out.
RAY KROC -
No one of us is more important than the rest of us.
RAY KROC -
The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.
RAY KROC -
If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
RAY KROC -
The quality of a leader is reflected in the standards they set for themselves.
RAY KROC -
There’s a lot more future in hamburgers than in baseball.
RAY KROC -
I was an overnight success all right, but 30 years is a long, long night.
RAY KROC -
If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.
RAY KROC -
We have an obligation to give something back to the community that gives so much to us.
RAY KROC -
I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
RAY KROC -
I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
RAY KROC -
No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
RAY KROC -
You’re only as good as the people you hire.
RAY KROC -
You’ll learn more about a road by traveling it than by consulting all the maps in the world.
RAY KROC -
In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
RAY KROC -
The first dollar is the most you will get if you don’t love what you are doing.
RAY KROC -
Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
RAY KROC -
Tomorrow at sunrise I shall no longer be here.
RAY KROC -
I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC