The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
TONY HSIEHI think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
More Tony Hsieh Quotes
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Customer service shouldn’t just be A department, it should be the entire company.
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I believe that there’s something interesting about anyone and everyone – you just have to figure out what that something is.
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Money alone isn’t enough to bring happiness… happiness is when you’re actually truly ok with losing everything you have.
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Zappos is a customer service company that just happens to sell shoes.
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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
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Never accept or be too comfortable with the status quo, because the companies that get into trouble are historically the ones that aren’t able to adapt to change and respond quickly enough.
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If you’re worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
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Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
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Get the culture right, and everything else just falls into place.
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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A great brand is a story that never stops unfolding.
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Inspire other communities and cities to reinvent themselves.
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Don’t be cocky. Don’t be flashy. There’s always someone better than you.
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Your culture is your brand.
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SEO expertise is a core need for today’s online businesses.
TONY HSIEH






