We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
TONY HSIEHLearn by doing. Theory is nice, but nothing replaces actual experience.
More Tony Hsieh Quotes
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Don’t be cocky. Don’t be flashy. There’s always someone better than you.
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The brand is just a lagging indicator of a company’s culture.
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The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
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Your culture is your brand.
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I believe that there’s something interesting about anyone and everyone – you just have to figure out what that something is.
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Learn by doing. Theory is nice, but nothing replaces actual experience.
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Your brand is your culture.
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Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most.
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Inspire other communities and cities to reinvent themselves.
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Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.
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To never forget that the most important thing in life is the quality of life we lead.
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
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I made a list of the happiest periods of my life & I realized that none of them involve money.
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
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