Organizations exist to serve. Period. Leaders live to serve. Period.
TOM PETERSIt doesn’t matter what product or service you’re offering; there is unlimited ability to improve the quality of anything.
More Tom Peters Quotes
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Don’t ‘tolerate’ mistakes. Embrace them!
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Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
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It doesn’t matter what product or service you’re offering; there is unlimited ability to improve the quality of anything.
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Treat the customer as an appreciating asset.
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Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
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If no one is pissed-off with you then you are dead but just haven’t figured it out yet.
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As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
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Sorry, but those are two of the most profoundly upsetting questions anyone can ask – upsetting because the answer should be obvious: Do what turns you on, not what the statistics say is best.
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If a window of opportunity appears, don’t pull down the shade.
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People of all demographic categories and geographic regions will access a good digital library.
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The workplace revolution that transformed the lives of blue-collar workers in the 1970s and 1980s is finally reaching the offices and cubicles of the white-collar workers.
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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
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Passion. The life of an entrepreneur is occasionally exhilarating, and almost always exhausting. Only unbridled passion for the concept is likely to see you through the 17-hour days (month after month) and the painful mistakes that are part and parcel of the start-up process.
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TRUST, not technology, is the issue of the decade.
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Mastery is great, but even that is not enough. You have to be able to change course without a bead of sweat, or remorse.
TOM PETERS






